Posted on July 10, 2017
With media consumption habits changing and audiences fragmenting, Navigator knows that we must consciously and deliberately put digital talent and capabilities first to help our clients win.
On July 4, 2017, we took the next step in this evolution by launching Pinpoint by Navigator, our new dedicated digital and creative public affairs agency.
Disruptive technologies and startups have transformed our economy over the last decade or so. These upstarts have brought fresh perspectives to market and jolted our marketplace as consumers opt for services that meet their changing expectations.
Our clients deserve a firm that stays at the forefront of the changing landscape of public affairs communications. When paired with Navigator’s existing experience and deep relationships, Pinpoint is uniquely positioned to build innovative high-stakes campaigns for the c-suite. Our new digital and creative practice will have access to Canada’s most sought-after crisis communications and public affairs leaders—an advantage that positions Pinpoint without any true competitors in the digital public affairs space.
Joseph Lavoie and Lanny Cardow, senior leaders with decades of combined digital public affairs experience, will lead the charge at Pinpoint. Should you have any questions about our new offering, I encourage you to connect with Joseph and Lanny directly.
I’m excited about the changes ahead, and look forward to having our Pinpoint team work with you on a project.